The Dashboard you see immediately after logging in shows the statistics for your entire Xendy account — so all newsletters and email automations combined. At the top you choose the period: Today, Last 7, 30 or 90 days, Last 6 or 12 months, or a custom period.

Here you can see, among other things:

• Revenue, Orders and Sent emails: the most important totals for the selected period.
• Funnel: how many contacts go through the steps Sent → Opened → Clicked → Orders.
• Open rate and Bounce rate: how well your emails are performing and being delivered.
• Email contribution and Revenue per email: how much Xendy contributes to your webshop's total revenue and how much revenue one email has generated on average.
• Number of contacts and Contact distribution: the growth and composition of your contact list.

Revenue statistics are available for webshops with an active webshop integration.

Choose Sent in the left menu. A newsletter moves from 'Scheduled' to 'Sent' once it has been sent. You can see the following statistics per newsletter:

• Sent: total number of emails sent.
• Opened: number of unique recipients who opened your email.
• Clicks: number of clicks on a link within the email.
• Unsubscribed: number of contacts who unsubscribed via the unsubscribe link.
• Bounces: number of emails that bounced and were not delivered.
• Complaints: number of contacts who marked the email as spam (e.g. in Outlook or Gmail).
• Revenue: total revenue generated (available for webshops with an active webshop integration).
• Send time: exact time at which the email was sent.

These statistics are refreshed on a fixed schedule. Above the statistics you can see at 'Next update at' when the figures will be updated again.

In the left menu, go to Email automations to open the overview. You'll see the following basic stats per email automation:

• Last run: the moment when it was last calculated which contacts should receive which emails, and the queue was filled.
• Next run: the next time this will be calculated. You can set this via Settings next to the 'Start' and 'Stop' button.
• Sent: total number of delivered emails.
• Queue: the number of scheduled emails that will be sent in the future (e.g. due to a set delay).
• Revenue: total generated revenue (available for webshops with an active webshop integration).

In the left menu, go to Email automations and click on the name of a specific email automation. The automation opens and you'll see the different steps. Per step you'll see:

• Queue: the number of scheduled emails that will be sent in the future.
• Sent: total number of delivered emails.
• Opened: number of unique recipients who opened your email.
• Clicks: number of clicks on a link within the email.
• Unsubscribed: number of contacts who unsubscribed via the unsubscribe link.